Budgeting for your Trade Show or event

Print

Knowing your Trade Show or Event Budget

Exhibiting at a Trade Show or putting on an Event can be very costly.  The more you know what the costs are the more prepared you will be and will avoid unwanted surprises. Over the years we have spoken with many exhibitors that complain of all the extra costs that they had no idea existed.

Here is a list of some of the expenses you need to be aware of

  • Purchasing or renting a trade show display
  • Graphics for your exhibit (Include Design if needed)
  • Transportation of exhibit to hotel or convention center (Price will depend on what size exhibit you have)
  • Installation & Dismantle (I&D) * This is a major part of exhibiting that catches many people off guard.
  • Staffing your trade show booth (Consider how many people will be in your booth and how much the travel cost will be for each one of them including meals while out of town)
  • Renting booth space at the convention center (This is a big expense so make sure you have a good location and not somewhere in a corner that does not get much foot traffic)
  • Internet access inside your booth This price can range from $200 to $2500 depending on the show and how much internet bandwidth you need)
  • Vacuuming the floor and empting your trash each day of the trade show (Yes they do charge for these!)
  • Power to your exhibit and booth (In most cases the convention center does not include power so find out how much extra it will be)