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DNC Backwall Disaster

by Mike Weimar

No disrespect to the DNC, but the backwall at their major press conference on Sunday Feb 26th, was an Epic Fail! The goal of a media backwall is to provide a positive brand image via a portable backdrop. These backdrops are extremely visible since they’re positioned directly behind the speaker and in this case will... READ MORE

Mar 27, 2020 | Category: Exhibit Design

5 Questions To Ask Before Designing Your Trade Show Booth

by admin

If you’re planning for your company’s first trade show booth, you might have many more than five questions. In fact, you might feel so overwhelmed you don’t even know who to direct your questions to! It’s important to do your research ahead of time, and get all the answers you need before investing in your... READ MORE

Mar 22, 2020 | Category: Exhibit Design, Trade Show Logistics, Trade Show Marketing

ExhibitorLive Goes Big with BackLights

by Mike Weimar

ExhibitorLive is the ‘trade show for the trade show industry” and is the one and only place to see the latest trends in the Exhibit industry. The one clear trend that jumped out at me from this show was the strong shift to backlit trade show displays. Backlit displays have clearly moved from a “cool... READ MORE

Mar 28, 2017 | Category: Exhibit Design, Trade Show Display Products

Outdoor Exhibit Design 101 – Where to Start

by Mike Weimar

In a perfect world, every outdoor event would be set in ideal weather conditions: on a bright and sunny day, with little to no breeze, and solid, dry ground to support your stunning company display. But let’s be realistic, there is a good chance that at least one of the natural elements might not work... READ MORE

Dec 18, 2016 | Category: Exhibit Design, Trade Show Display Products

Truss Display Options for a 10×10’ Booth

by Mike Weimar

Truss trade show displays have an industrial, modern look that has become a staple for businesses looking to create a stunning exhibit. Truss booths aren’t only for large companies with years of trade show experience, they can be scaled and customized to fit into smaller booth sizes as well. If you are working within a... READ MORE

Dec 8, 2016 | Category: Exhibit Design, Trade Show Display Products

Creating a “WOW!” Trade Show Booth Without Breaking the Bank

by Mike Weimar

Many companies are intimidated by the cost of exhibiting at trade shows. However, trade shows can prove to be extremely cost effective for lead generation, brand development, and increasing sales. Creating an attractive exhibit should be looked at as an investment in your company’s future. If you are smart with your exhibit design, there are... READ MORE

Oct 18, 2016 | Category: Exhibit Design

5 Ways to Build Your Brand with a Trade Show Display

by Mike Weimar

Whether you already have a functioning, cohesive brand or are just starting to piece together your company image, trade shows can be a great way to build a following for your business. Branding is essential for any company, especially those in competitive industries. Whether you are selling a product or offering a service, it is... READ MORE

Oct 16, 2016 | Category: Exhibit Design

20 x 20 Booth Design Tips

by Mike Weimar

A 20 by 20 foot trade show booth might seem like a large area to fill even for experienced exhibitors. If you are used to designing a trade show display for a standard 10 x 10 space, you will have four times the area to work with when you expand up to 400 square feet.... READ MORE

Sep 20, 2016 | Category: Exhibit Design

How to Use Space Wisely & Streamline Your Trade Show Display

by admin

You know them– the companies that go all-out at the same trade shows year after year. The ones with huge, prominent spaces that are somehow always empty. Rather than looking at tradeshows as just a showcase for your logo, your business should view them as a playground in which to entertain, educate, and interact with... READ MORE

Aug 26, 2016 | Category: Exhibit Design, Trade Show Display Products, Trade Show Logistics

10 Booth Design Tips to Stop Them in Their Tracks

by admin

Any display expert will tell you that successful design practices are rooted in psychology. There are certain tricks and best practices you can incorporate into your next trade show booth design to draw in more visitors and generate more leads. At Iconic Displays, we offer some of the most exciting new design trends on the... READ MORE

Aug 24, 2016 | Category: Exhibit Design

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