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Pop Up Display Basics
2 min read
Pop up trade show displays truly provide the ultimate in portability and ease of setup. A popup tradeshow exhibit folds down into a small little bundle that weighs only 10 to 15 pounds (not including the carpet or graphic panels) and is easily placed inside a wheeled shipping case. Popup tradeshow displays come in three major categories:
1. Popups with a set of carpet covered hanging panels which are Velcro compatible for easy placement of lexan graphic panels.
2. Popups with graphic panels – also known as mural panels since they go from the bottom to the top of the structure.
3. Fabric popups which use a large printed fabric graphic for the entire backwall. One of the key considerations in choosing a popup is the construction of the frame itself and the locking mechanism. You want to purchase a frame that is well constructed to withstand repeated setups and teardowns.
The last thing you want is to be stuck at a trade show with a broken frame. You also want a frame that has a secure locking mechanism to ensure that it stays up throughout your show. Po up trade show booths also come in a variety of shapes and sizes from tabletop popups for small shows and sales calls to 8’ and 10’ pop up displays for small trade show booths to 20 foot in-line and even 20x20 foot island displays for large spaces.
Popups are also available in straight or curved wall styles as well as a “serpentine” shape that is an s-shaped display. Although popups are fairly lightweight structures, some of the higher end models will offer shelving options, built in display cases, and small LCD monitor mounts. However the shelves are not designed to hold heavy objects – so if you have heavier weight products to display you should look at a truss display or a modular display system as a portable display alternative. If your goal is high impact graphics, a full mural pop-up or mural fabric popup display is a great cost effective solution. And for even more branding and messaging space most popups offer “case to counter conversion kits” which are fabric or graphic wraps for the wheeled carrying case that allow the case to do double duty as a convenient counter or podium for your booth.